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Digital Marketing Specialist

Location : Nashville, TN
Job Type : Direct
Hours : Full Time
Required Years of Experience : 3-5 years
Required Education : Bachelor's Degree
Travel : No
Relocation : No
Job Industry : Music
Job Category : Marketing

Job Description :

 


An industry-leading music-based company located in Nashville TN is looking for a talented Web Designer/Developer and Digital Media Specialist.  The successful candidate will design, develop, and maintain all aspects of the company's global website, and together with product marketing managers, implement the company’s many digital marketing initiatives. Candidate must be highly proficient with web development and creating content utilizing the Drupal CMS platform. Additional responsibilities include media placement for all paid search and YouTube advertising, paid social campaigns, the execution of email marketing campaigns, monitoring social media channels, and reporting on the performance and optimization of all current digital media initiatives.




Required Qualifications :


  • Bachelor's degree or an equivalent mix of education and experience

  • Strong web development and Graphic Design skills

  • Three plus years’ experience

  • Superior knowledge in designing and building websites, specifically using Drupal CMS, HTML, CSS, JavaScript, and related assets

  • Advanced knowledge of SEM and SEO best practices

  • Advanced Adobe Creative Cloud competency

  • Digital media buying and placement experience a plus

  • Google Ads Certification preferred

  • Google Analytics Certifications a plus

  • Strong understanding of web design trends, techniques, and current online marketing concepts and strategies 

  • Excellent written and verbal communication skills

  • Have an appreciation for all genres of music and a good working knowledge of musical instruments


 


The ideal candidate will be a web development professional with excellent design skills and great attention to detail. We are looking for a self-starter with a passion for innovative problem solving, the ability to prioritize multiple tasks, meet aggressive deadlines, and the ability to work well within an exciting marketing team environment.


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